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Tuesday 23 April 2013

Second Evaulation Homework - Due 26/4/13

This is your homework from Fridays lesson. 20/4/13

You need to answer these evaluation questions

1. Who would be the audience for your media product?

To do this consider who your audience is. Refer to any research you have done. Mention types of audience, mass, niche, 7 psychographics and groups.

2. How did you attract/address your audience?

To answer this you will have your annotated print screens of your films. You also should complete the qualitative audience research to support your answers. Remember this means using focus groups and screenings not questionnaires.
Do not forget to make sure your posts are engaging and not just written text.
 What the examiner said “In all cases, candidates should be encouraged to see the evaluation as a creative task and the potential of the format chosen should be exploited through the use of images, audio, video and links to online resources”

Some links to different resources to help you make your posts stand out and be more engaging.

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